Rising labor costs and rents worldwide are driving retail establishments toward a mechanical future, potentially leaving 66 million human workers in jeopardy.
Whether you are an executive, an entrepreneur, a marketer, or a salesperson, it’s time to look beyond how you sell, and focus on how your customers buy.
Many of those my age will remember Magic: The Gathering. Part of the joy of physical card collecting was unwrapping a card that you had no idea how many other people had access to in the world. It’s possible that those cards might not ever be manufactured after a limited run, and therefore your card […]
Retargeting can be intimidating because it’s far from a “set it and forget it” venture. It requires constant testing to ensure profitability. But you can devise a strategy to maximize your efforts by focusing on using retargeting to win new customers, prioritizing segmentation, not going overboard, and incentivizing consumers with promotions and discounts. By using these strategies, your startup could find its power in transforming missed opportunities into new ventures.
If decentralization is to realize it’s potential, various problems need to be addressed. Scalability issues get the most attention and have the most people working to solve it. So my assumption is that scalability is getting solved. The bigger issues with decentralization are Token Economics and Governance & Consensus. While people are working on those problems, it’s […]
Mastering content creation and distribution for your brand on social media is a difficult and long process. But, in an effort to provide you guys with as much value as possible, I’m going to help speed up that process and show you how I do it on a daily basis for my personal brand. Shared […]
Today, we are in a subscription box craze with hundreds of “of-the-month clubs” providing a regular supply of everything from beauty supplies to socks. I, myself, am in the subscription e-commerce business. My company, Carnivore Club, is a monthly subscription service for cured, artisan meats. I’ve learned that, just like with any other industry, you […]
Getting the word out about your startup business is always a challenge, but at least there are a handful of techniques you can focus on to jump start your early marketing efforts, all of which are available on a cost-effective basis.
Though many people still think traditional education is best, innovations in online education will change the way we learn.
When the chips are down and your business isn’t moving inventory, it can be incredibly frustrating and confusing. It’s tempting to look at flashy marketing efforts, gimmicks, “growth hacks” or other quick fixes and feel like your business isn’t harnessing the newest marketing tools available. Being the founder of a digital marketing agency with more 100 clients […]