With today’s interactive social media and the real-time Internet, both customers and employees see inside your company easily, so you can’t hide your real company culture. At the same time relationship perceptions have become the biggest drivers to customer loyalty and employee engagement. Thus in every business, big or small, culture can make or break […]

VC Mike Edelhart shares why he is looking at opportunities in the affordable luxury (aspirational) product space and consumer goods derived from deep science with high emotional content.

Be proactive in defining your personal and business identity early with positive content, well before your product debuts, highlighting your current vision, accomplishments, and personal image