Programmai’s predictive marketing software uses customer data to accurately predict customer spending for both the short and long term. Applying machine learning, marketers can use predictive values from Programmani to develop marketing programs and hone acquisition costs, no longer taking stabs in the dark but instead basing these decisions on justifiable data and forecasts. London TechWatch caught up with CEO Dean Murr to find out how his previous experience at Asos led him to create Programmai, the company’s experience raising during the pandemic, and recent funding round.
Data and Analytics
In the insurance industry, any information that helps assess risk is absolutely critical when it comes to underwriting and specialty marine insurance is no different. Concirrus is the intelligence platform that helps all relevant parties in the insurance industry (asset owners, insurers, brokers, and investors) understand true risk in real-time. CEO and Cofounder Andy Yeoman shares some insights on bringing sophisticated intelligence to the insurtech space, the company’s future plans, and recent round of funding, which brings the total funding raised to £31.1M.
It’s an unprecedented time to study genetics because technological advancements and the raw computational power available are helping scientists make sense of DNA in an unprecedented way. Lifebit CEO Dr. Maria Chatzou Dunford offers some insight on how her company’s platform allows researchers to analyse data faster than ever and extract actionable insights to develop better drugs, therapies, diagnostics, and products.
Yapily is addressing a huge opportunity in Europe as the backbone of Open Banking, and the infrastructure that partners need in order to take advantage of Open Finance.
For too long online users have been too willing to hand over their personal data in exchange for using mobile services (e.g., Apple, Facebook, Amazon, Google, etc.). As these companies continue to expand their footprints, untethered by regulators, into every facet of their customer’s lives there is a growing revolt.
Data in all formats will soon be the largest source of new opportunities for startups or death.