As the world emerges from the shadows of lockdowns of the last 16 months, consumers, starved for entertainment options out of the home, will be greeted with new and novel immersive experiences that fuse technology and groups together. Advances in motion tracking, touch screens, and sound technologies are making location-based entertainment solutions more compelling and attractive for those wanting to try something new. Electric Gamebox is a provider of social in-person multisensory gaming experiences designed to be enjoyed by groups of 2-6. The company currently has four locations that offer 30-60 minute experiences that are designed to collaborative and fun with plans for aggressive geographic expansion over the next few years. The Electric Gamebox experience requires a small physical footprint and the company plans to integrate into existing retail locations to increase its availability. Like Escape the Rooms, the gameplay is meant to be versatile for outings for groups of friends, dates, corporate team-building, birthday parties, etc. The company currently offers 6 games that it has developed with plans to bring more titles onboard including brand name franchises to enhance its experiential capabilities. Pricing for its London location starts at £9 for kids and £14 for adults for 30 minutes, making it quite accessible. London TechWatch caught up with CEO, Cofounder, and repeat entrepreneur Will Dean (founded Tough Mudder) to learn more about the inspiration for the business, how the company managed to expand despite lockdown during the pandemic, strategic plans, lastest round of funding from investors that include Philian, Brookfield Asset Management, Index Ventures, Project A, and ActivumSG.
While the pandemic may have shuttered travel, in many ways, the workplace has become more global. The shift to remote working and work from home has now allowed employees to work without consideration for borders and the location of their traditional offices. However, managing a remote workforce has its own complexities from a human resources standpoint. Omnipresent is the SaaS platform that enables companies to tap into a truly global workforce without having to worry about managing the local requirements. The platform focuses on making sure that all employee issues are appropriately handled, compliant with local requirements, whether legal, payroll, tax, or benefits-related. London TechWatch caught up with Co-CEO and Cofounder Matthew Wilson to learn more about how the pandemic impacted the trajectory of the platform, the future of work, and the company’s most recent round of funding from investors that include Episode 1, Playfair Capital, and Truesight Ventures.
SuperAwesome, the platform for developers to build kid-friendly digital experiences, has been acquired by North Carolina-based Epic Games. The terms of the transaction were not disclosed.
As we navigate this new landscape of work and business post-corona, esports is one of the many industries that’s being heavily impacted. In my opinion, this is going to be a watershed moment for esports.
Venture capitalist Mike Edelhart lays out what he sees as a single seam in Esports and gaming content that has true venture scale – Esports SaaS. Esports SaaS companies have these characteristics.
Each year, our funds define specific areas of investment focus for the year. We then do a mid-year review of each of these and adjust our approach if necessary. Most often, this mid-year correction is modest, just a tweak or lane change. But this summer, we felt that changes in our immersive experiences and content […]
There is only one chance in 562,400 that a person in today’s world will win a medal in the summer Olympic Games. Depending upon the sport and event, the chances of winning a gold medal range from 1 in 3.5 million to 1 in 9 million. I was fortunate to train several track and field […]
Many of those my age will remember Magic: The Gathering. Part of the joy of physical card collecting was unwrapping a card that you had no idea how many other people had access to in the world. It’s possible that those cards might not ever be manufactured after a limited run, and therefore your card […]
When it comes to marketing, we’ve heard it all before: go where your audience is. The thing is, we already know where they are… on their mobile phones! But how do we as marketers reach them in a tumultuous landscape made up of millions of applications? We’ve inundated consumers on social and traditional media, but […]
Peter Minuit is credited with spearheading the purchase of the island of Manhattan for the Dutch from the Native Americans in 1626 in exchange for 60 guilders. Accounting for inflation, that price equates to $967 in today’s dollars. An incredible deal in a city where real estate is changing hands at an average of $1868 […]